Friday, 7 April 2017

7.4.17 Copa Jerez Becomes Top International Gastronomic Forum; UK Sherry Festival

Already an outstanding international Sherry and food matching competition, the Copa Jerez has just got better still. The final of the VII Copa Jerez, held in Jerez, will take place alongside a new wine and gastronomy symposium under the banner I Foro Gastronómico Internacional Copa Jerez. The dates are the 12th and 13th June, when the city will be full of wine trade professionals and international gastronomic superstars.

Yesterday's presentation at the Consejo Regulador (foto:diariodejerez)

The symposium has an extensive programme of lectures, tastings, workshops and show cooking sessions, all aimed at demonstrating just how versatile Sherry is with food, as proved by how many top chefs and sommeliers choose it to accompany their dishes. Names like Josep Roca, Andoni Aduriz, Ricard Camarena and François Chartier will be there to judge the Copa Jerez and give talks and demonstrations.

According to Carmen Aumesquet, chief of promotion at the Consejo Regulador, the idea of creating a much bigger event stemmed from the interest Sherry has aroused among professionals and to promote these leading figures who put Sherry at the heart of their cuisine and inspire other professionals.

Full details are available on the new web page

The UK Great Sherry Festival returns for another round between 5th and 18th June during which wine merchants the length and breadth of the UK will be promoting Sherry, and the three most imaginative promotions will win a trip to Jerez, so that is an incentive – as if one were needed. According to Angeline Bayly, the UK campaign director, more and more merchants are getting involved and reporting significant increases in sales. Look out for offers and tastings!

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