Two new schemes have
been introduced in Sanlucar by the Junta to provide a future and gainful
employment for the unemployed. A little over 1 million euros is to be spent on
teaching 50 young people in wine and vineyards and tourism. They will even be
paid for their work.
The Sherry Festival
in Madrid is a huge success. It is the biggest Sherry event ever held in
Spain. No fewer than 700 professionals turned up at the Hotel Wellington
yesterday, beyond the Consejo’s wildest dreams. Chefs, sommeliers, journalists
and educators met up with some 200 Sherries provided by around 20 bodegas. The
Consejo is delighted with the interest shown. Indeed, such was the interest
that three top level tastings had to be extended to five. There are three
themes: Sherry and Gastronomy, Finos/Manzanillas en Rama and VOS/VORS wines.
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| Cesar saldana and the mayoress of Jerez with oenologists in Madrid (Foto Diario Jerez) |
Many Bars and Restaurants are putting on a menu maridaje (food
matched with Sherry), wine shops are offering tastings and promotions, and many
sommeliers and bodega people are participating. It is wonderful to see how
popular Sherry is – so why do people not buy more!!
Beltran Domecq and
Gonzalez Byass have been awarded prizes in the VII edition of the Business,
Markets, Wine & Distribution awards. The president of the Consejo won the
prize for Wine Personality in recognition for all he has done to promote
Sherry, and GB’s president, Mauricio Gonzalez Gordon collected the prize for
the firm’s contribution to the socio-economic development of the area.
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